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Postcard from the Edge
Somewhere in the second half of the last century, we reached a sort of saturation point for physical stuff. The force that drove the Industrial Revolution ran out of steam. Because we didn’t need more stuff, but we did need an economy that kept growing, two main things resulted: firstly, we were convinced that the stuff we had wasn’t good enough and to throw it away so we could buy new, better stuff. Secondly, we were convinced that “stuff” was so last year and that what we needed now was services from, first, other people and then technology to do for us what we could do perfectly well ourselves if we wished.
Wetiko is a cannibalizing force driven by insatiable greed, appetite without satisfaction, consumption as an end in itself, and war for its own sake, against other tribes, species, and nature, and even against the individual’s own humanity.
Wetiko in a Nutshell. Paul Levy.
We entered a Wetiko Economy, one that would grow forever because our appetite for more grew in direct proportion to what we consume. Saturation was no longer possible, and our society became an everlasting sponge with infinite capacity.
Getting other people, and increasingly technology, to do things for us so that we can consume more instead of creating things that matter, that add beauty to our lives, whether physical artefacts or ideas that illuminate, is not a path to doing work that makes for the vibrant lives that create thriving human communities.
We are saturated with stuff.
It’s beyond time to wring ourselves out and make space for something better.
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